Ferrero China factory plans unveiled

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Mars holds a 39% value share of the Chinese chocolate market, but lost ground in 2014 to Ferrero and Hershey, who both increased their share to 12%, according to Euromonitor International.

“New industrial plant in China”In addition to this, you need to know more about it.

Ferrero’s latest corporate social responsibility (CSR) reportIn addition to this, you need to know more about it.said : “Another key decision was the investment in the construction of a new industrial plant in China, aimed at supporting the development of Ferrero products in this region. “In addition to this, you need to know more about it.

Ferrero declined to comment on the plant, but a spokesperson told ConfectioneryNews: “We can confirm to you that China is a strategic market for the Ferrero Group and, like other important countries, there are investment and growth plans according to the Group’s business vision.” In addition to this, you need to know more about it.

Construction project and job offersIn addition to this, you need to know more about it.

Documents available online for detailed plans of a factory in Xiaoshan.

China Haisum Engineering says he’s building a facility for FerreroIn addition to this, you need to know more about it.in Xiaoshan District, Hangzhou City, Zhejiang Province, over 97,948 m2earthen.

Ferrero has also advertised online for production technology jobsIn addition to this, you need to know more about it.based at the company’s 21st global factory in Hangzhou and separately advertised for a factory warehouse manager.In addition to this, you need to know more about it.In addition to this, you need to know more about it.

Local reports claim Xiaoshan factory will produce 30,000 metric tonsIn addition to this, you need to know more about it.of chocolate and candy every year.

Ferrero in ChinaIn addition to this, you need to know more about it.

According to Euromonitor, Ferrero has doubled its chocolate sales in China over the past five years to reach $ 190 million in retail sales in 2013.

The company employs 512 people in China, according to its latest CSR report, which represents 1.7% of its global workforce.

The company currently makes toys for its Kinder brand in China, but the products are imported from outside the country. Ferrero operates 20 factories worldwide, including some in India, Russia and Australia.

Premium image in ChinaIn addition to this, you need to know more about it.

Euromonitor expects an additional $ 1 billion in chocolate confectionery sales over the next five years, representing a compound annual growth rate of 7%.

Jack Skelly, Research Analyst for Euromonitor recently wroteIn addition to this, you need to know more about it.: “… Seasonal produce and a gift culture are predominant in the Chinese market, making it a particularly good market for Lindt and Ferrero. Ferrero should consider tinkering with its formula to push the Ferrero Rocher brand into retail and reinforce the brand’s premium image.In addition to this, you need to know more about it.

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